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The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed
The Beatrice - Sed

The Beatrice


Beatrice was Madley’s second name. A lot of Sed’s inspiration is from her and we want to pay homage to her in every possible way in this brand. These wayfarer inspired frames are like her love - timeless.




    Handcrafted in the USA.

    Comes with premium patent leatherette case and cleaning cloth.


    Learn more about our designs here.


    - Handcrafted natural Mazzucchelli cellulose acetate produced in Italy

    - Pin rivets on front frame and temples for double durability

    - Longer nose pads made from clear acetate

    - 5-barrel hinges for strength and comfort

    - Hand foiled Sed inner temple engravings


    - CR-39 lens with 100% UVA / UVB Protection

    - Scratch resistant

    - G-15 tint reduces considerable glare and eyestrain in sunlight

    Find Your Fit

    Not sure which frames will suit your face? No problem! To see our recommended frames for your face, check out our guide here.

    Shipping + Returns


    We offer complimentary shipping for all orders within the United States. Although we are working hard to bring you overnight shipping, we currently do not offer this service.

    Depending on where you are located, your package will arrive in 2-6 business days.

    Currently we are only able to ship within the United States. Stay tuned for word on our international shipping! We are working on being able to ship around the world.

    Read our full Shipping Policy here.



    All return inquiries must be made within 10 days of receiving your order. After the 10 days, all sales are final and returns and exchanges will not be permitted.

    In your email, please make the email subject your order number like so: "Return Request - Order # _ _ _ _" in the subject line. In the body, please provide the reason for your return request.

    We currently do not accept exchanges. At the moment, we only offer returns with full refunds to your account.

    Read our full Returns Policy here.


    It's about the fit

    Each pair has larger nose pads, less of a lens tilt, and reduced curvature of the frame for extra comfort, all while being handcrafted in the USA. 

    Discover More

    What You Deserve

    We celebrate what makes you, well, YOU. We focus on fit and never sacrifice comfort for looks.


    We want your frames to last. Each pair is handcrafted by artisans in the USA and quality is never sacrificed.

    Materials Matter

    We have gone through the meticulous process of choosing the finest, most sustainable materials for each product.

    The Beatrice - Sed

    The Beatrice