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Sed consists of small classic collections that focus on the best design, materials, and manufacturing process. We want to create the best frames for you, and this takes time, development, and research. Quality over quantity - always.

Locally Handcrafted

Master artisans handcraft each pair in a premier factory in the USA. These artisans ensure the best quality for you.


The foundation of our frames is handmade Mazzucchelli cellulose acetate, which is hypoallergenic, plant-based plastic that comes from renewable materials: cotton and wood fibers. Strong but lightweight and flexible, cellulose acetate proves its value over and over. Its durability is one thing, but cellulose acetate creates stunning colors and finishes that last.


All Sed frames are built with CR39 lenses that are scratch-resistant, light, and contain full spectrum 100% UVA protection with high clarity and vision. 

Nose Pads

These are critical to our fit. Our nose pads are created with clear acetate for a clean look.


Sed rivets are added for real functionality. Unlike most frames that only add rivets for decor,  these rivets attach the front of your frames and the temple for extra sturdiness and quality that lasts.


We use 5-barrel hinges to secure the front and temples together, as these are the best for strength, comfort, and durability. As an added touch, we added extra enforcements so it’s difficult for your temples to loosen and fall.